News
Stay up to date with all of Médiamétrie’s latest news in one place.
Thought leadership initiatives, event participation, published studies and reports, and other key highlights: this page gathers the updates that mark the life of the company and its ecosystem.
Yannick Carriou participated in the "Révolution numérique Acte II" event organized by NPA Conseil
La lettre M #4 - A Mission to Build Lasting Trust
Smart TV Barometer, 1st Half of 2026: Understanding New Usage Patterns to Better Anticipate Market Trends
Médiamétrie launches its new website
La Lettre M #3 - Médiamétrie’s Customer Support in the Face of Transformational Change.
Social Media Observatory 2026: Usage, Trends and Behaviors of the French Population
Assises de la Radio: Radio audiences and news remain central to daily life in France
The Media Sector's Concerns Regarding the New Provisions of the Digital Omnibus
Will We Still Conduct Surveys and Audience Measurement in 2030? Collecting Data When Everything Stands in the Way
Médiamétrie Takes Center Stage in the Debate on Polls at the 2026 International Francophone Symposium
ENSAI: Aurélie Vanheuverzwyn on Women’s Place in the Data Industry
La Lettre M #2 - Discover Julien Rosanvallon’s Editorial
Yannick Carriou at the UDECAM Meetings
Social Media Observatory
Yannick Carriou Introduces the First Edition of La Lettre M
Aurélie Vanheuverzwyn at the SHIFT AI Annual Conference
Upcoming agenda
EGTA - Marketing & Sales Meeting
This event will bring together marketing and sales directors, as well as managers of advanced advertising solutions from TV and audio advertising networks, to share best practices and discuss market trends. Discussions will focus in particular on pricing strategies, data management, and innovations in advertising sales.
Two days dedicated to sharing expertise and insights to better understand the industry’s transformations and identify new growth opportunities.
Connected TV Paris Summit
Now in its third year, this event will bring together key players in the CTV ecosystem to explore market trends, strategies from ad networks and brands, innovations in distribution, and the latest technological advancements. A morning of discussion, inspiration, and networking to help professionals from television, platforms, agencies, and advertisers tackle the challenges of audience attention and fragmentation.
ASI International Radio, Audio, Television, and Video Conferences
This international event will bring together professionals from the radio, audio, television, and video industries to discuss developments and challenges facing the sector. The three-day event will be dedicated to sharing expertise, networking, and exploring the trends shaping the future of audiovisual media.
The Future of Cookieless
As cookieless environments play an increasingly important role in media strategies, the event will provide an opportunity to take stock of available alternatives and emerging market practices.
The program includes interviews, case studies, and panel discussions focused on contextual targeting, data collaboration, advertising identifiers, and solutions that combine performance, high-quality targeting, and effective campaign measurement.
The Future of Media Paris
For its first edition in Paris, this event will bring together professionals from the media, communications, and advertising industries to explore the major transformations reshaping the sector. Inspired by the leading London event, it will focus on omnichannel and cross-media strategies through discussions, studies, real-world case studies, roundtables, and workshops. Retail media, audio, DOOH, video, social media, and publishing will be at the heart of the discussions during a day dedicated to inspiration, sharing expertise, and developing new networking opportunities.
The SNRL National Convention
The National Congress of the SNRL (National Union of Independent Radio Stations) will be held from November 17 to 19, 2026, at the Villeurbanne Cultural and Community Center.
Under the theme “Trust: inform, educate, share,” this year’s event will bring together community radio stations from across France to discuss the sector’s major challenges: local news, media literacy, youth, new uses, artificial intelligence, DAB+ DAB+ Digital Audio Broadcasting is a digital radio broadcasting standard. It allows you to listen to the radio from a compatible device. DAB+ radio allows you to broadcast programme-related information such as text, images and other data. Find out more , and the future of community radio funding. An unmissable event to share experiences and build the future of community radio together.
Guy DETROUSSELLE, Director of Business Development, will speak at this conference.
Digital Alliance Forum
The 2026 edition will place AI at the center of the major challenges facing digital marketing: sovereignty, regulations, measurement, CTV, retail media, agent-based advertising, and organizational transformation.
The program will feature keynote speeches, panel discussions, workshops, and networking sessions, led by recognized industry experts.