Médiamétrie launches its new website
More accessible, more intuitive, more useful: Médiamétrie’s new website has been designed to make audience data easier to access, help users better understand media consumption trends, and showcase the full breadth of the company’s expertise. A digital transformation that strengthens transparency and reinforces trust.
Médiamétrie is taking another step forward in its transformation with the launch of its new website. This project brings to life online the ambition embodied by the “High Trust Data” Signature: to make data more accessible, better understood, and more directly actionable, while maintaining the standards of rigor and transparency that define its value.
Designed to meet the diverse expectations of visitors, the new site offers a more seamless, intuitive, and informative experience.
Direct and streamlined access to audience data
One of the main updates to the site concerns access to audience audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more metrics.
The data data Digital data Find out more can now be viewed directly online, without having to download it first. You can search, filter filter A question allowing the selection of a subpopulation that is subject to a specific part of the questionnaire. Find out more , compare, and export the results according to your needs thanks to new features designed to make them easier to use on a daily basis.
This update serves a simple purpose: to provide faster access to Médiamétrie’s reference data and to enhance the transparency of the metrics made available to the market.
Gaining a Better Understanding of Audiences and Usage Patterns
The new website significantly expands the editorial and educational content designed to help you interpret the results and make sense of trends in media usage.
Analytical articles, infographics, videos, motion graphics, and expert content provide insights to help you better understand audiences, audience audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more behavior, and market shifts.
More visible and accessible methodologies
If you would like to deepen your understanding of Audience Measurement Audience Measurement Quantitative study of the frequency of use of media. Find out more , the new website places greater emphasis on Médiamétrie’s methodologies, expertise, and innovations.
The measurement systems, methodological principles, and technologies used to produce market benchmarks are now explained in a clearer and more accessible way.
Greater viewability regarding Médiamétrie's mission and governance
The new website also provides a better understanding of Médiamétrie’s role within the media ecosystem.
The company’s mission, governance, interprofessional committees, CSR commitments, subsidiaries, and strategic partnerships: the corporate content has been redesigned and reorganized to provide a clearer picture of how the company operates and the mechanisms that ensure the independence, quality, and reliability of its measurements.
A clearer path to discovering our expertise and solutions
The navigation paths have been simplified to enable every user to quickly find the information, solutions, and content that meet their needs. This structure highlights all of Médiamétrie's areas of expertise and more effectively supports ecosystem stakeholders in their analyses and decision-making.
In summary
Médiamétrie's new website offers you:
- direct access to online audience audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more data data Digital data Find out more
- enhanced filtering, sorting, and export
- enhanced educational and editorial content
- greater emphasis on methodologies
- a clearer presentation of the mission and governance
- simplified navigation and easier access to expertise and solutions