News

Stay up to date with all of Médiamétrie’s latest news in one place.
Thought leadership initiatives, event participation, published studies and reports, and other key highlights: this page gathers the updates that mark the life of the company and its ecosystem.

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News
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Bienvenue sur notre nouveau site

Médiamétrie launches its new website

More accessible, more intuitive, more useful: Médiamétrie’s new website has been designed to make audience data easier to access...
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Jacques Deregnaucourt

La Lettre M #3 - Médiamétrie’s Customer Support in the Face of Transformational Change.

Jacques Deregnaucourt’s Editorial.
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visuel-observatoire-des-rs

Social Media Observatory 2026: Usage, Trends and Behaviors of the French Population

Which social networks will dominate in 2026? What content truly performs? Discover the key trends, the impact of AI, and the role...
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FORME

Assises de la Radio: Radio audiences and news remain central to daily life in France

At a time when news sources are multiplying and listening habits are changing rapidly, radio is reaffirming its unique place in...
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Yannick Carriou

The Media Sector's Concerns Regarding the New Provisions of the Digital Omnibus

Ahead of the Telecommunications Council meeting held on June 9, 2026, The Audience Measurement Coalition—including Médiamétrie...
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Will We Still Conduct Surveys and Audience Measurement in 2030? Collecting Data When Everything Stands in the Way

By Yannick Carriou, President and CEO of Médiamétrie 14 th Francophone Symposium on Surveys, May 19–22, 2026, Vannes
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Aurelie VANHEUWERZYN

Médiamétrie Takes Center Stage in the Debate on Polls at the 2026 International Francophone Symposium

Polls, data science, audience measurement: Médiamétrie at the 2026 International Francophone Conference
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Aurelie VANHEUWERZYN

ENSAI: Aurélie Vanheuverzwyn on Women’s Place in the Data Industry

A Thought-Provoking Roundtable on Career Paths, Challenges, and Gender Diversity in Data and Statistics Professions
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Julien ROSANVALLON

La Lettre M #2 - Discover Julien Rosanvallon’s Editorial

Médiamétrie’s Newsletter Exploring the Key Challenges of Data and Measurement.
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Udecam

Yannick Carriou at the UDECAM Meetings

Discover the opinion piece by Yannick Carriou on the challenges of trust, the central theme of the upcoming edition of the...
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plusieurs smartphone

Social Media Observatory

Exploring the Social Media Trends Transforming How People Connect, Consume Content, and Shop.
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Yannick Carriou

Yannick Carriou Introduces the First Edition of La Lettre M

Médiamétrie’s Newsletter Exploring the Key Challenges of Data and Measurement
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Aurelie VANHEUWERZYN

Aurélie Vanheuverzwyn at the SHIFT AI Annual Conference

SHIFT AI Annual Conference

Upcoming agenda

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La Rochelle Fiction Festival

Every year, this must-attend event showcases French and Francophone fiction films through exclusive screenings, industry meetings, and discussions with creative teams. It’s a highlight of the year for showcasing talent and discovering the works of tomorrow.
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We Love Media

The AAMI Festival returns on September 22, 2026, for its second edition.

More than 700 media and communications professionals are expected to attend an afternoon dedicated to one-on-one meetings, discussions, and networking among Media Agencies, advertising networks, and industry partners. This edition will also mark the AAMI’s 20th anniversary and will conclude with a festive evening bringing together members, partners, and Advertisers.
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NPA Symposium

The NPA Symposium will be held on October 2, 2026, at the Maison de la Chimie.

More than 300 media and audiovisual professionals are expected to attend a morning of discussions and debates on the industry’s key challenges: regulation, production, AI, Data, advertising, and the transformation of audiovisual business models. This year’s event will bring together industry leaders, representatives from institutions, and recognized experts.

Yannick CARRIOU, CEO of Médiamétrie, will speak at the conference.
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ETGA - Marketing & Sales Meeting

The ETGA - Marketing & Sales Meeting will be held on October 7 and 8, 2026, in Amsterdam, the Netherlands.

This event will bring together marketing and sales directors, as well as managers of advanced advertising solutions from TV and audio advertising networks, to share best practices and discuss market trends. Discussions will focus in particular on pricing strategies, data management, and innovations in advertising sales.

Two days dedicated to sharing expertise and insights to better understand the industry’s transformations and identify new growth opportunities.
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Connected TV Paris Summit

The Connected TV Paris Summit will take place on October 14 at 8:30 a.m. at the Grand Rex.

Now in its third year, this event will bring together key players in the CTV ecosystem to explore market trends, strategies from ad networks and brands, innovations in distribution, and the latest technological advancements. A morning of discussion, inspiration, and networking to help professionals from television, platforms, agencies, and advertisers tackle the challenges of audience attention and fragmentation.
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ASI International Radio, Audio, Television, and Video Conferences

ASI International Radio & Audio and Television & Video Conferences will be held November 4–6, 2026, in Venice, Italy, at the Hilton Molino Stucky Venice Hotel.

This international event will bring together professionals from the radio, audio, television, and video industries to discuss developments and challenges facing the sector. The three-day event will be dedicated to sharing expertise, networking, and exploring the trends shaping the future of audiovisual media.
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The Future of Cookieless

"Future of Cookieless" will bring together adtech and digital marketing professionals on November 5 to discuss the challenges of addressability in a rapidly evolving advertising environment.

As cookieless environments play an increasingly important role in media strategies, the event will provide an opportunity to take stock of available alternatives and emerging market practices.

The program includes interviews, case studies, and panel discussions focused on contextual targeting, data collaboration, advertising identifiers, and solutions that combine performance, high-quality targeting, and effective campaign measurement.
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The Future of Media Paris

The Future of Media Paris will take place on November 17 at 8:30 a.m. at the Pathé Palace.

For its first edition in Paris, this event will bring together professionals from the media, communications, and advertising industries to explore the major transformations reshaping the sector. Inspired by the leading London event, it will focus on omnichannel and cross-media strategies through discussions, studies, real-world case studies, roundtables, and workshops. Retail media, audio, DOOH, video, social media, and publishing will be at the heart of the discussions during a day dedicated to inspiration, sharing expertise, and developing new networking opportunities.
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