Results & Studies
21.11.2025
Total Internet Audience in France in October 2025
… two-thirds of the French population (67%). Every day, 11.2 mill ion internet users visited this category. That's 1.2 million more than in … accounted for 80% of their daily surfing time. … Total Internet Audience in France in October 2025 …
Results & Studies
27.11.2025
audience of online advertising
… Drawing on the Total Internet Audience measurement among a panel of 20,000 web users, Médiamétrie …
Results & Studies
30.01.2025
TV audience and Internet usage in Douala and Yaoundé
… over living in à Yaoundé and Douala. Médiamétrie is publishing the audience results for the 2nd half of 2024 for this reporting-based … advertising and editorial management of their offers. Television Internet 73.1% of those surveyed said they had logged in to the Internet …
News
15.03.2023
Global internet Audience measurements are a goldmine for digital advertising
… is faced with the announced disappearance of third-party cookies, audience measurement for video formats is a subject of debate and … tools. Audience panels, which are very rich in information on Internet users, are sources of data that Médiamétrie provides to the …
News
27.11.2025
Audience measurement is enhanced by data and artificial intelligence
… 5 minutes In a world where screens and media offerings are plentiful, audience practices are increasingly scattered and reflecting their … more complex. In order to continue to accurately reflect what audiences are watching and listening to, media audience measurement is … Aurélie Vanheuverzwyn explains: Médiamétrie's panels—Médiamat and Internet Global in particular —form the essential foundation of the …
Results & Studies
13.02.2025
2024 : A Year in the internet
… In 2024, 94% of French households had access to the Internet, compared to 82% ten years ago . France now has 48.5 million … million of them every day." Catherine Poullet, Director of Internet Audience Measurement Overall, 25% of Total Video time was consumed from …
Results & Studies
22.01.2025
Senegal : TV and Radio audiences and internet uses in Dakar
… districts comprising Greater Dakar. Mediametrie is publishing the audience results for the wave of the 2nd half of 2024 of this regular … of the total radio audience ( 61.2% ), ahead of WALF FM and SUD FM. Internet People living in Greater Dakar were also surveyed about their …
Results & Studies
16.12.2020
1 internet user in 3 connects to the internet exclusively on a smartphone
… own a smartphone and are increasingly using it to connect to the Internet. They spend more time on them, communicating and purchasing … connecting to the Internet Every day, according to the Total Internet Audience measurement carried out by Médiamétrie//NetRatings, more than 1 …
Solutions
07.03.2019
Total Internet Audience
… people using more than one screen. In order to determine the total audience of a brand, it has become necessary to obtain results across all screens and to analyse their complementarity. … Total Internet Audience …
Results & Studies
16.10.2025
Women's sports : is the Audience there?
… a number of factors need to be taken into account when analysing the audience figures for such events, including the location of the host … including those without a television set, and the audience on home Internet screens. 2025 Women's European Football Championship For …
Results & Studies
21.07.2016
A look back over 20 years of digital technology and the Internet
… electricity, no other revolution of this nature took place until the Internet became commercially available in the mid-90s. This was our … will quickly become obsolete, it easily describes the speed of the Internet's spread, both in terms of access and use. In autumn 1997, …
Results & Studies
05.06.2025
audience of online advertising
… Drawing on the Total Internet Audience measurement among a panel of 20,000 web users, Médiamétrie …