Audiences and Results TV & Radio Overseas
Overseas Audiences: Key ratings, audience shares and trends to help you understand audience behaviours across French Overseas Territories.
The television and radio audience in the French West Indies from September 2025 to June 2026
- January–June 2026 for TV (January 5 through June 7)
- September 2025- June 2026 for radio (from September 1 to November 16 and from January 5 to June 7)
All media are measured as part of the Métridom study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
This press release only includes results for media outlets that had enrolled in the study as of the date of publication and whose cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more on an average average The average is one of the most important statistical indicators for a set of numbers. By default, it is the arithmetic mean, calculated by adding the values in the set and then dividing that sum by the number of values. Find out more weekday reaches 2% for TV (Monday–Sunday; 12:00 a.m.–11:59 p.m.) and radio (MONDAY - FRIDAY; 5:00 a.m.–11:59 p.m.).
Since this publication is based on a new set of survey survey A statistical method that aims to produce information about a population by interviewing part of the population (sample). This word is generally used to mean a survey conducted on a sample that have been interviewed using a questionnaire or else systematically observed. Find out more periods, the results are not directly comparable to those of previous editions.
Television Results, average day average day Data relating to an average day correspond to the arithmetic mean of the corresponding data over the different days of the week, with this average being calculated over all of the weeks in the period studied. The idea of the average day Monday-Friday is also used: the week is then limited to five days. Find out more , Monday-Sunday, 12 midnight-12 midnight
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
| AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
|
| Total TV | ||||||||
| Guadeloupe | 67,5 | 224 800 | 100 | 4:22 | 71,5 | 234 200 | 100 | 4:13 |
| Martinique | 67,9 | 211 800 | 100 | 4:19 | 69,7 | 213 900 | 100 | 4:14 |
Radio Results, average day average day Data relating to an average day correspond to the arithmetic mean of the corresponding data over the different days of the week, with this average being calculated over all of the weeks in the period studied. The idea of the average day Monday-Friday is also used: the week is then limited to five days. Find out more , Monday-Friday, 5 am -12 midnight
| Septembre 2025-Juin 2026 | ||||
| AC% | AC | PDA% |
DET h:mn |
|
| Total Radio | ||||
| Guadeloupe | 66,5 | 221 300 | 100 | 4:15 |
| Martinique | 68,6 | 214 000 | 100 | 4:02 |
From September 1 to October 25, the time difference between mainland France and the Antilles was -6 hours. From October 26 to November 16, it was -5 hours compared to mainland France.
From January 5 to March 30, the time difference between mainland France and the Antilles was -5 hours.
As of March 31, it is -6 hours compared to mainland France.
The aggregates include all channels/stations, regardless of whether they participated in the
study
study
Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys).
Find out more
.
The results presented fall within a
Confidence Interval
Confidence Interval
The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation.
Find out more
, which is determined by the
Sample Size
Sample Size
The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size.
Find out more
of the
representative
representative
A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study.
Find out more
sample
sample
A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information.
Find out more
of the studied
population
population
The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample.
Find out more
.
A 1% cumulative
audience share
audience share
The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors.
Find out more
in 2026 represents 3,329 people aged 13 and older in Guadeloupe and 3,118 in Martinique.
TV results in Guadeloupe
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| Par offre | ||||||||
| Chaînes de la TNT gratuite(1) | 49,8 | 165 700 | 46,7 | 2:46 | 54,0 | 176 700 | 43,4 | 2:26 |
| Chaînes de l'offre élargie payante(2) | 46,1 | 153 300 | 49,1 | 3:08 | 48,9 | 160 100 | 52,7 | 3:15 |
| Par thématique (3) | ||||||||
| Divertissement | 6,3 | 21 000 | 5,5 | 2:33 | 7,4 | 24 300 | 6,7 | 2:43 |
| Généralistes | 58,9 | 196 100 | 72,1 | 3:36 | 63,7 | 208 600 | 70,6 | 3:21 |
| Information | 12,7 | 42 300 | 8,6 | 2:00 | 12,9 | 42 300 | 9,6 | 2:14 |
| Sport | 6,2 | 20 700 | 6,0 | 2:49 | 5,0 | 16 500 | 3,8 | 2:19 |
1 Free-to-air local
Terrestrial
Terrestrial
Refers to a system for transmitting an analogue or digital signal using electromagnetic waves that do not require equipment for transmission. This is true for terrestrial television broadcasting (DTT) and satellite broadcasting, as opposed to broadcasting by cable, telephone line or optical fibre.
Find out more
television channels, originally
Analogue
Analogue
A signal is said to be analogue if it can be represented by continuous values. Analogue broadcasting is contrasted with digital broadcasting. For example, FM radio uses analogue broadcasting whereas TV now exclusively uses digital broadcasting.
Find out more
, and channels
broadcast
broadcast
A mode of transmission whereby a transmitter sends the same audio and video stream to many receivers within a coverage area. In the context of computer networks, broadcast mode is contrasted with “multicast” and “unicast” modes, which respectively refer to the transmission of a stream to a given group of recipient devices and to a single recipient device. OR : Putting a show or a programme on television or radio. This term refers to a programme that is broadcast live as opposed to on-demand.
Find out more
over free DTT.
2 Mediums requiring a subscription to a
Pay TV Offer
Pay TV Offer
The former benchmark universe for the Médiamat'Thématik study. TV reception universe grouping together cable, CanalSat and TPS subscribers.
Find out more
(CANAL+), satellite, and/or an Internet TV service.
3 Classification based on
channel
channel
A subset of the brand URLs that overlap with a single theme (e.g., news, e-mail, etc.); the channel audience contributes to the overall audience of the brand, which itself contributes to the overall audience of the Parent.
Find out more
type (not programming).
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more , which is based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more under study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,329 people aged 13 and older in Guadeloupe.
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| CANAL+ | 4,1 | 13 600 | 3,3 | 2:22 | 5,1 | 16 600 | 3,7 | 2:12 |
| FRANCE 2 | 8,3 | 27 500 | 4,7 | 1:42 | 9,3 | 30 500 | 5,0 | 1:37 |
| FRANCE 3 | 3,8 | 12 800 | 2,1 | 1:38 | 4,8 | 15 800 | 2,0 | 1:16 |
| FRANCE 5 | 2,8 | 9 300 | 1,6 | 1:44 | 3,6 | 11 700 | 1,6 | 1:22 |
| FRANCE INFO | 3,9 | 13 000 | 2,2 | 1:42 | 4,3 | 14 100 | 2,3 | 1:38 |
| GUADELOUPE LA 1ère | 41,6 | 138 600 | 30,0 | 2:08 | 46,2 | 151 300 | 28,2 | 1:51 |
| NOVELAS TV | 2,7 | 9 100 | 2,4 | 2:39 | 3,4 | 11 200 | 4,0 | 3:30 |
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more , which is representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more of the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,329 people aged 13 and older in Guadeloupe.
Television Results by Advertising Coupling
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| COUPLAGE CANAL+ (1) | 6,2 | 20 700 | 5,3 | 2:32 | 6,1 | 20 000 | 4,6 | 2:17 |
| COUPLAGE SPORT CANAL+ (2) | 5,8 | 19 400 | 5,0 | 2:32 | 6,0 | 19 600 | 4,5 | 2:16 |
| COUPLAGE CINEMA CANAL+ (3) | 4,5 | 15 000 | 3,6 | 2:20 | 5,2 | 16 900 | 3,8 | 2:12 |
| CANAL+ + CANAL+ SERIES | 4,1 | 13 800 | 3,3 | 2:22 | 5,1 | 16 600 | 3,7 | 2:12 |
| GUADELOUPE LA 1ère + NOVELAS TV | 42,6 | 141 800 | 32,5 | 2:15 | 47,7 | 156 300 | 32,2 | 2:02 |
(1) COUPLAGE CANAL+: CANAL+ CANAL+ CINEMA + CANAL+ SERIES + CANAL+ SPORT + CANAL+ KIDS + CANAL+ DOCS + CANAL+ 360 + CANAL+ FOOT + CANAL+ PREMIER LEAGUE + CANAL+
BOX OFFICE
BOX OFFICE
Classification of films according to the number of cinema admissions.
Find out more
.
(2) COUPLAGE SPORT CANAL+: CANAL+ CANAL+ SPORT + CANAL+ FOOT + CANAL+ 360 + CANAL+ PREMIER LEAGUE.\n(3) COUPLAGE CINEMA CANAL+ : CANAL+ + CANAL+ CINEMA + CANAL+ BOX OFFICE.(3) COUPLAGE CINEMA CANAL+: CANAL+ + CANAL+ CINEMA + CANAL+ BOX OFFICE.
The results presented are within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,329 people aged 13 and older in Guadeloupe.
TV results in Martinique
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| Par offre | ||||||||
| Chaînes de la TNT gratuite(1) | 50,6 | 157 700 | 46,7 | 2:42 | 53,2 | 163 300 | 49,4 | 2:44 |
| Chaînes de l'offre élargie payante(2) | 44,0 | 137 200 | 48,9 | 3:15 | 43,3 | 133 000 | 45,5 | 3:06 |
| Par thématique (3) | ||||||||
| Divertissement | 5,2 | 16 200 | 4,2 | 2:23 | 4,7 | 14 300 | 4,6 | 2:54 |
| Généralistes | 61,2 | 191 000 | 74,0 | 3:32 | 63,3 | 194 200 | 74,4 | 3:28 |
| Information | 11,3 | 35 100 | 8,0 | 2:05 | 10,9 | 33 400 | 8,0 | 2:11 |
| Sport | 4,9 | 15 300 | 4,2 | 2:31 | 4,8 | 14 800 | 3,6 | 2:14 |
(1) Free-to-air local
terrestrial
terrestrial
Refers to a system for transmitting an analogue or digital signal using electromagnetic waves that do not require equipment for transmission. This is true for terrestrial television broadcasting (DTT) and satellite broadcasting, as opposed to broadcasting by cable, telephone line or optical fibre.
Find out more
television channels, originally
analogue
analogue
A signal is said to be analogue if it can be represented by continuous values. Analogue broadcasting is contrasted with digital broadcasting. For example, FM radio uses analogue broadcasting whereas TV now exclusively uses digital broadcasting.
Find out more
, and channels
broadcast
broadcast
A mode of transmission whereby a transmitter sends the same audio and video stream to many receivers within a coverage area. In the context of computer networks, broadcast mode is contrasted with “multicast” and “unicast” modes, which respectively refer to the transmission of a stream to a given group of recipient devices and to a single recipient device. OR : Putting a show or a programme on television or radio. This term refers to a programme that is broadcast live as opposed to on-demand.
Find out more
on free-to-air DTT
(2) Platforms requiring a subscription to a
Pay TV Offer
Pay TV Offer
The former benchmark universe for the Médiamat'Thématik study. TV reception universe grouping together cable, CanalSat and TPS subscribers.
Find out more
(CANAL+), satellite, and/or an Internet TV service.
(3) Classification based on
channel
channel
A subset of the brand URLs that overlap with a single theme (e.g., news, e-mail, etc.); the channel audience contributes to the overall audience of the brand, which itself contributes to the overall audience of the Parent.
Find out more
type (not programming).
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more for the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more under study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,118 people aged 13 and older in Martinique.
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| ATV | 16,1 | 50 300 | 10,3 | 1:52 | 18,5 | 56 600 | 12,5 | 2:00 |
| CANAL+ | 4,7 | 14 600 | 3,7 | 2:17 | 5,5 | 17 000 | 5,5 | 2:55 |
| FRANCE 2 | 7,5 | 23 200 | 4,4 | 1:45 | 6,4 | 19 800 | 3,3 | 1:31 |
| FRANCE 3 | 4,8 | 15 100 | 2,9 | 1:44 | 3,9 | 11 900 | 2,4 | 1:50 |
| FRANCE 5 | 2,5 | 7 900 | 1,2 | 1:23 | 2,1 | 6 600 | 0,9 | 1:14 |
| FRANCE INFO | 3,9 | 12 000 | 1,6 | 1:14 | 4,8 | 14 800 | 2,4 | 1:30 |
| MARTINIQUE LA 1ère | 36,9 | 115 000 | 22,7 | 1:48 | 38,5 | 118 300 | 23,3 | 1:47 |
The results presented are subject to a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more , which is based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more under study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,118 people aged 13 and older in Martinique.
Television Results by Advertising Coupling
| Janvier-Juin 2026 | Septembre-Novembre 2025 | |||||||
|
Lundi-Dimanche 00:00-24:00 |
AC% | AC | PDA% |
DET h:mn |
AC% | AC | PDA% |
DET h:mn |
| COUPLAGE CANAL+ (1) | 7,3 | 22 700 | 5,6 | 2:15 | 6,5 | 20 000 | 6,2 | 2:48 |
| COUPLAGE SPORT CANAL+ (2) | 6,8 | 21 300 | 5,3 | 2:16 | 6,2 | 19 000 | 6,1 | 2:53 |
| COUPLAGE CINEMA CANAL+ (3) | 5,1 | 15 800 | 4,0 | 2:18 | 5,8 | 17 900 | 5,6 | 2:49 |
| CANAL+ + CANAL+ SERIES | 4,8 | 14 900 | 3,7 | 2:16 | 5,6 | 17 100 | 5,5 | 2:54 |
| MARTINIQUE LA 1ère + NOVELAS TV | 37,4 | 116 700 | 23,8 | 1:52 | 39,6 | 121 600 | 24,8 | 1:51 |
(1) COUPLAGE CANAL+: CANAL+ CANAL+ CINEMA + CANAL+ SERIES + CANAL+ SPORT + CANAL+ KIDS + CANAL+ DOCS + CANAL+ 360 + CANAL+ FOOT + CANAL+ PREMIER LEAGUE + CANAL+
BOX OFFICE
BOX OFFICE
Classification of films according to the number of cinema admissions.
Find out more
.
(2) COUPLAGE SPORT CANAL+: CANAL+ CANAL+ SPORT + CANAL+ FOOT + CANAL+ 360 + CANAL+ PREMIER LEAGUE.
(3) COUPLAGE CINEMA CANAL+: CANAL+ + CANAL+ CINEMA + CANAL+ BOX OFFICE.
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more , which is representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more of the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,118 people aged 13 and older in Martinique.
Radio results in Guadeloupe
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| Par format | ||||
| Radios généralistes | 50,8 | 169 100 | 72,7 | 4:03 |
| Radios musicales | 27,8 | 92 400 | 23,0 | 2:21 |
| Radios thématiques | 2,8 | 9 200 | 2,6 | 2:37 |
| Par statut | ||||
| Radios privées commerciales | 52,5 | 174 600 | 71,5 | 3:51 |
| Radios privées associatives | 3,5 | 11 800 | 3,4 | 2:42 |
| Radios de service public | 24,1 | 80 200 | 23,3 | 2:44 |
The aggregates include all stations, regardless of whether they participate in the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
Radio results by station
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| BEL RADIO Guadeloupe | 4,6 | 15 300 | 3,5 | 2:09 |
| GUADELOUPE LA 1ère | 19,8 | 66 000 | 19,6 | 2:48 |
| NRJ Antilles | 9,0 | 30 100 | 6,9 | 2:10 |
| RCI Guadeloupe | 33,1 | 110 200 | 48,2 | 4:07 |
| TRACE FM Guadeloupe | 6,3 | 21 100 | 3,5 | 1:35 |
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more , which is based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more for the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,329 people aged 13 and older in Guadeloupe.
Radio results by advertising coupling
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| GUADELOUPE LA 1ère + TRACE FM Guadeloupe | 24,9 | 82 900 | 23,1 | 2:38 |
| NRJ + BEL RADIO | 13,2 | 44 000 | 10,4 | 2:14 |
| RCI + NRJ + BEL RADIO | 42,0 | 139 700 | 58,6 | 3:57 |
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more , which is determined by the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,329 people aged 13 and older in Guadeloupe.
Radio results in Martinique
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| Par format | ||||
| Radios généralistes | 49,4 | 154 100 | 66,0 | 3:42 |
| Radios musicales | 29,0 | 90 400 | 22,4 | 2:08 |
| Radios thématiques | 8,6 | 27 000 | 10,0 | 3:13 |
| Par statut | ||||
| Radios privées commerciales | 53,8 | 167 700 | 62,7 | 3:14 |
| Radios privées associatives | 13,0 | 40 700 | 13,8 | 2:56 |
| Radios de service public | 20,3 | 63 300 | 21,6 | 2:57 |
The aggregates include all stations, regardless of whether they participate in the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
Radio results by station
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| BEL RADIO Martinique | 2,1 | 6 700 | 1,4 | 1:50 |
| MARTINIQUE LA 1ère | 16,5 | 51 600 | 17,9 | 3:00 |
| MAXXI Martinique | 3,1 | 9 700 | 1,7 | 1:33 |
| NRJ Antilles | 7,6 | 23 800 | 3,4 | 1:15 |
| RADIO SAINT-LOUIS | 3,1 | 9 800 | 4,5 | 3:59 |
| RCI Martinique | 37,3 | 116 200 | 44,2 | 3:17 |
| TRACE FM Martinique | 8,6 | 26 800 | 4,0 | 1:17 |
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more based on the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more , which is representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more of the population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more under study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
A 1% cumulative
audience share
audience share
The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors.
Find out more
in 2026 represents 3,118 people aged 13 and older in Martinique.
Radio results by advertising coupling
| Septembre 2025-Juin 2026 | ||||
|
Lundi-Vendredi 05:00-24:00 |
AC% | AC | PDA% |
DEA h:mn |
| MARTINIQUE LA 1ère + TRACE FM Martinique | 24,1 | 75 200 | 21,9 | 2:31 |
| NRJ + BEL RADIO | 9,6 | 29 800 | 4,9 | 1:24 |
| RCI + NRJ + BEL RADIO | 43,5 | 135 500 | 49,1 | 3:08 |
The results presented fall within a Confidence Interval Confidence Interval The interval in which the true value of the parameter being sought lies, according to a predefined confidence level. A 95% confidence interval is taken to mean an interval which has 95 chances out of 100 of containing the true value. It is calculated based on the standard deviation. Find out more , which is determined by the Sample Size Sample Size The number of statistical units constituting a sample. The accuracy of a survey depends greatly on the sample size. Find out more of the representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of the study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more .
A 1% cumulative audience share audience share The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors. Find out more in 2026 represents 3,118 people aged 13 and older in Martinique.
Main events during the survey survey A statistical method that aims to produce information about a population by interviewing part of the population (sample). This word is generally used to mean a survey conducted on a sample that have been interviewed using a questionnaire or else systematically observed. Find out more period
During the survey period, from September 1 to November 16, 2025, and from January 5 to June 7, 2026, the news was marked by events likely to have an impact on television and radio viewing and listening habits:
On September 1, Overseas Territories Minister Manuel Valls was on an official visit to Mayotte.
On September 2, the United States claimed to have bombed a ship in the Caribbean as part of the fight against drug trafficking.
On September 7, at the Vatican, Pope Leo XIV canonized the first saint to embody the 21st century.
On September 8, Prime Minister François Bayrou fails to win a vote of confidence in the National Assembly, leading to the fall of his government.
On September 9, François Bayrou submitted his resignation to President Emmanuel Macron. Sébastien Lecornu, who served as Minister for Overseas Territories from July 2020 to May 2022, was appointed Prime Minister.
On September 10, a social protest called “Let’s Block Everything” took place in mainland France and the overseas territories.
Internationally, Russian drones illegally fly over Poland before being shot down by NATO, leading to the temporary closure of airports.
On September 11, former Brazilian President Jair Bolsonaro is sentenced to 27 years in prison by the Brazilian Supreme Court for attempting a coup in 2022.
On September 12, the rating agency Fitch downgraded France’s credit rating from “AA-” to “A+,” citing its deteriorating public finances.
On September 16, actor Robert Redford died at the age of 89.
On September 18, unions called for a one-day strike to protest the “austerity” budget measures announced this summer by the government.
On September 22, France officially recognized the State of Palestine.
Ousmane Dembélé won the Ballon d’Or.
On September 23, actress Claudia Cardinale dies at the age of 87.
On September 25, former French President Nicolas Sarkozy was sentenced to five years in prison, to be served immediately, for criminal conspiracy in the case involving Libyan funding of his 2007 presidential campaign.
On September 29, Donald Trump presented Israeli Prime Minister Benjamin Netanyahu with a peace plan for Gaza, which the Israeli government accepted with conditions.
On October 6, Prime Minister Sébastien Lecornu submitted his resignation to President Emmanuel Macron, who accepted it. Sébastien Lecornu was reappointed Prime Minister by Emmanuel Macron on October 10.
On October 7, Tropical Storm Jerry formed off the Atlantic coast and threatened the Antilles.
On October 10, Guadeloupe was placed under a red alert for heavy rain and thunderstorms due to the passage of Tropical Storm Jerry.
Internationally, a ceasefire agreement between Israel and Hamas comes into effect in the Gaza Strip.
On October 12, the names of all the ministers in Sébastien Lecornu’s new government were announced by the Élysée Palace. Naïma Moutchou succeeded Manuel Valls as Minister for Overseas Territories.
On October 13, Israeli authorities release 1,968 Palestinian prisoners, and Gaza hands over the last 20 surviving hostages as well as the bodies of four others.
On October 14, Prime Minister Sébastien Lecornu announced the suspension of the pension reform.
From October 16 to 19, the 33rd edition of the Grand Raid de La Réunion takes place.
On October 19, high-value jewelry was stolen during a burglary at the Louvre Museum in Paris.
On October 21, former President of the Republic Nicolas Sarkozy was incarcerated at La Santé Prison in Paris following his conviction in the case involving “Libyan funding” of his 2007 presidential campaign.
On October 24, in the middle of a Régionale 1 soccer match, a man wearing a helmet and armed with a rifle stormed the field field All the operations that structure the work of interviewers: description of the interviewees, instructions for choosing the interviewees, quotas, administering the questionnaire, quality controls, etc. The entire physical system (rooms, personal computers, telephones, etc.) used for telephone surveys, and the related organisation is called the “telephone field”. Find out more at Dillon Stadium in Fort-de-France.
On October 26, all the sailboats in the 17th edition of the Transat Café L’Or set sail off the coast of Le Havre amid rough conditions.
On October 27, a 6.7-magnitude earthquake was recorded in the Antilles. Tremors were felt in Guadeloupe and Martinique.
Hurricane Melissa, which formed in the Caribbean Sea, became even more threatening and reached Category 5, with winds exceeding 295 km/h. On October 28, Melissa struck Jamaica with full force at its peak intensity. The hurricane then continued on toward Cuba, where it made landfall on the southeastern coast as a Category 3 storm on October 29, causing heavy rains and landslides. As of November 11, at least 96 deaths have been attributed to Melissa, including 43 due to flooding and landslides in Haiti and 48 in Jamaica.
On October 30, Marcus Thuram, from the Antilles, returned to training with Inter Milan, exactly one month after sustaining a left thigh injury.
On November 4, the European Commission announced a 20-million-euro investment to fund research into new treatments for dengue fever.
In Guyane, one year after it entered service, the European Ariane 6 launch vehicle successfully completed its third launch.
On November 5, Michel Rupaire, one of the most iconic voices in Guadeloupean radio, passed away.
On November 10, Nicolas Sarkozy was released on probation after twenty days in pretrial detention.
On November 11, a ceremony was held to commemorate the 106th anniversary of the Armistice of November 11, 1918.
On November 12, the National Assembly voted overwhelmingly to “suspend” the pension reform.
On November 13, the National Assembly decides not to reduce tax assistance for overseas companies.
On November 16, Martinique is placed under an orange alert for heavy rain and thunderstorms.
On January 13, in the face of a rebellion led by Guadeloupean Senator Victorin Lurel, the government withdrew its plan to increase taxes on rum in the overseas territories.
On January 15 , the arrest of several farmers from the Confédération Paysanne during a protest in Paris reignited concerns and anger within the farming community. Farmers are apprehensive about the implementation of the free trade agreement between Mercosur and the European Union, which will be signed two days later, on January 17, with provisional implementation set to begin on May 1.
On January 18, the prefect of Guadeloupe announced several security measures for the Pointe-à-Pitre protest
On January 22, a case of smallpox B (mpox) was detected in a person residing in Réunion who had returned from Madagascar, according to the Regional Health Agency (ARS).
On January 25, the 1st edition of the “Elles du vélo Gwadloup” will take place on the Alliance circuit in Baie-Mahault.
On January 29, French President Emmanuel Macron will chair another meeting focused on drug trafficking. Following the example of what is being done in Marseille, he calls for “human, technical, and interministerial resources commensurate” with the high number of “drug-related homicides” in 2025, particularly in Fort-de-France, Martinique.
On January 29, against the government’s advice, the Senate voted to resume hydrocarbon extraction in the overseas territories.
On January 29, the National Assembly unanimously adopted a bill providing reparations for the “children of Creuse.”
From February 6 to 22, the Winter Olympics take place in Milan-Cortina, Italy, followed by the Paralympic Games from March 6 to 15.
From February 11 to 14, the Minister for Overseas Territories, Naïma Moutchou, visited Guyane.
On February 13, a 3.6-magnitude earthquake was recorded by the Martinique Volcanological and Seismological Observatory.
From February 15 to 18 the Carnival festivities took place.
On February 19, the government announced a “Marshall Plan” to combat drug trafficking in the Antilles and Guyane.
On February 28, the United States, in coalition with Israel, launched a large-scale offensive on Iranian soil, dubbed “Operation Epic Fury,” during which Supreme Leader Ali Khamenei was killed. In retaliation, Iran announced a blockade of the Strait of Hormuz. On March 4, a missile fired from Iran toward Turkey was intercepted by NATO. On March 14, the United States strikes the Iranian island of Kharg, a strategic site. This situation leads to severe tensions regarding fuel supplies worldwide and in France, marked by rising prices and shortages at some gas stations.
On March 15 and 22, the first and second rounds of the municipal elections are held, respectively.
On March 19, according to regional monitoring data data Digital data Find out more and international researchers, Sargassum strandings had already reached high levels in the tropical Atlantic.
On April 8, former hostages Cécile Kohler and Jacques Paris arrived in Paris after three and a half years in captivity in Iran, where they had been accused of espionage.
On April 10, Moody’s maintained France’s sovereign rating at AA3 with a “negative” outlook.
On April 29, seven former elected officials from Guadeloupe and Guyane stood trial in Martinique in a case involving more than 2 million euros
On May 1 the traditional labor union parade took place.
On May 7, a press release reported a norovirus outbreak aboard a cruise ship in the Caribbean, with 115 people falling ill.
May 8 marks the 81st anniversary of Victory Day on May 8, 1945, celebrating the end of World War II in Europe.
On May 15, Senator Solanges Nadille denounced the unequal treatment of Sargassum in the Antilles compared to green algae in Brittany, calling on the government to “assume its responsibilities” in light of new reports of massive strandings.
On May 16, an earthquake with an estimated magnitude of 6 was felt in Martinique, Guadeloupe, and the Caribbean.
On May 19, a major power power Indicator for evaluating formats in the context of a media plan. This is the prioritisation of formats according to their target audience. Find out more generation incident affected Guadeloupe. At the height of the outage, approximately 100,000 customers were impacted.
On May 20, members of the National Assembly voted in committee to “symbolically” repeal the Code Noir, on the eve of the 25th anniversary of the Taubira Law. On May 28, the National Assembly unanimously approved the repeal of the Code Noir.
From May 24 to June 6, the French Open tennis tournament takes place at
Roland Garros Stadium in Paris.
On May 24, a crisis meeting organized by the mayor was held in Petit-Bourg to discuss the current pollution caused by Sargassum.
On May 30, Paris Saint-Germain won its second UEFA Champions League title.
On June 1sargassum strandings remained significant in Guadeloupe. Authorities issued a preliminary health alert in La Désirade and Goyave.
On June 2, Parliament passes a law recognizing the state’s “share of responsibility” in the chlordecone scandal in the Antilles.
On June 2, the agricultural emergency bill was widely adopted by lawmakers on first reading.
Definitions
Audience Audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more Indicators
Cumulative Audience (CA)
Cumulative Audience (CA)
The cumulative audience (or cumulative audience rating) is the number or percentage of people having had at least one contact, of any duration, with the media studied during a period (show, advertising slot, time slot, etc.)
Find out more
: the number or percentage of unique individuals who watched a television
channel
channel
A subset of the brand URLs that overlap with a single theme (e.g., news, e-mail, etc.); the channel audience contributes to the overall audience of the brand, which itself contributes to the overall audience of the Parent.
Find out more
or listened to a radio station during a given period, regardless of the duration of their viewing or listening.
With the
population
population
The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample.
Find out more
aged 13 and older being:
- 332,900 individuals in Guadeloupe, the cumulative audience figure represents 3,329 people
- 311,800 individuals in Martinique, the cumulative
audience share
audience share
The audience share, or market share of an event (programme, advertising slot, channel, station, etc.) is the ratio of the average audience for that event and the average audience for the media over the same time slot. This gives an indicator of the relative performance of a channel or station relative to their competitors.
Find out more
represents 3,118 people
Audience Share as a percentage: The proportion of total television/radio viewing/listening time accounted for by a channel or station. The sum of the audience shares for all media outlets equals 100 percent.
Viewing time per TV viewer TV viewer According to the Médiamat convention, a TV viewer is a person who is present in the room in which the television set is switched on. Find out more (DET) / Listener Listener Someone who is listening to a radio station, an aggregate of stations or a coordination; this generic term can also be used for television (however, its preferred term is "TV viewer"). Find out more (DEA) in minutes: the average average The average is one of the most important statistical indicators for a set of numbers. By default, it is the arithmetic mean, calculated by adding the values in the set and then dividing that sum by the number of values. Find out more time spent watching programs broadcast broadcast A mode of transmission whereby a transmitter sends the same audio and video stream to many receivers within a coverage area. In the context of computer networks, broadcast mode is contrasted with “multicast” and “unicast” modes, which respectively refer to the transmission of a stream to a given group of recipient devices and to a single recipient device. OR : Putting a show or a programme on television or radio. This term refers to a programme that is broadcast live as opposed to on-demand. Find out more by television channels/listening to programs broadcast by radio stations by all TV Viewers/Listeners of the medium medium In the broad sense, any means of communication that could convey an advertising message. This is also the name given to various components of a media: TV networks, radio stations, press titles, etc. Find out more under study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more .
Methodology
Métridom Antilles is part of Médiamétrie’s MediaFrOm universe universe All the statistical units from which a survey sample is drawn. When these units are people, the universe is termed a population. Find out more
The Métridom TV Antilles study study Any research done across a population, line of business, or products (programme content, programme schedules, etc.) A study relies most often on the data coming out of a survey (or surveys). Find out more covers the period January–June 2026 (January 5 through June 7, 2026) and the Radio study covers the period September 2025–June 2026 (September 1–November 16, 2025, and January 5–June 7) was conducted among a sample sample A subset of the population studied, selected in accordance with a sampling plan, and subject to the collection of information. Find out more of 2,400 people per region region Geographic division. Mainland France is organised into 13 administrative regions (INSEE regions - there were previously 22 regions). Find out more /media type, representative representative A sample is said to be representative when it has been generated via a representative draw, meaning that each individual in the population had a non-zero probability of being selected. Representativeness relates to the sample and not to a unit of the population. It is not synonymous with a proportional sample or a "reduced model" of the population studied. In survey theory, it has been demonstrated that an optimal sampling strategy consists of organising the sample according to the variables that are most correlated to the subject of the study. Find out more of the population population The universe of a survey composed of basic statistical units. These units may be physical persons, households, companies, municipalities, etc. The population serves as a sampling frame for selecting a sample, and as a basis for calculation of the extrapolations from the sample. Find out more aged 13 and older, surveyed via computer-assisted telephone interviews.