Audiences and Results Radio

More than 8 out of 10 French people listen to audio every day

Pump up the volume!​

At a time when digital digital A signal is said to be digital if it can be represented by a series of discrete values that can be coded in binary as either 0 or 1. It is the opposite of analogue signal. Digital broadcasting has become the primary mode for television broadcasting, whether by cable, satellite, or even terrestrial. Find out more habits are redefining cultural norms, audio has established itself as an indispensable pillar of daily life for the French. The 2024–2025 Audio Year Report reveals massive, diverse, and complementary consumption of audio offerings, led by radio—the undisputed leader—followed by music Streaming Streaming A technical method of digitally transmitting data to enable the playback of a continuous flow of video and audio material. Unlike terrestrial or satellite TV broadcasting, this technology requires a two-way network (internet) to send periodic requests to the streaming server in order to receive video or audio micro-files. Find out more .

Audio reaffirms its power power Indicator for evaluating formats in the context of a media plan. This is the prioritisation of formats according to their target audience. Find out more and its ability to bring together all audiences.

Massive, cross-generational consumption

Whether it’s radio, Catch-up Catch-up Catch-up technology allows TV viewers to watch or rewatch a television programme after it has been broadcast live. Find out more or native Podcasts, audiobooks, or Streaming music, audio is an integral part of daily life.

More than 8 out of 10 French people listen to audio every day and nearly all of them (96%) listen to at least one audio service each month. Among young people under 25, this habit has become second nature: 85% of them consume audio every day.

Radio remains central to this evolving audio landscape: 54% of audio listening time is devoted to it. Whether to listen to music or programs, radio is the first choice for the French.

Digital Digital A signal is said to be digital if it can be represented by a series of discrete values that can be coded in binary as either 0 or 1. It is the opposite of analogue signal. Digital broadcasting has become the primary mode for television broadcasting, whether by cable, satellite, or even terrestrial. Find out more is redefining listening habits

Digital listening is growing rapidly and now accounts for 59% of time spent listening to audio, up 11% over the past two years. While those under 25 are the most avid users of digital services (85% of their total audio listening time), digital listening is growing across all demographics, particularly among those aged 50–80 this season (+16% over two years).

Audio listening is shifting to digital, driven in particular by on-demand services.

Every month, 59% of French people listen to music on music streaming streaming A technical method of digitally transmitting data to enable the playback of a continuous flow of video and audio material. Unlike terrestrial or satellite TV broadcasting, this technology requires a two-way network (internet) to send periodic requests to the streaming server in order to receive video or audio micro-files. Find out more platforms. Music streaming now accounts for 26% of daily audio listening.Each month, nearly 1 in 2 French people (46%) listen to Podcasts—whether on-demand or Catch-up Catch-up Catch-up technology allows TV viewers to watch or rewatch a television programme after it has been broadcast live. Find out more — a practice that has grown by 16% over two years. Far from competing with one another, these audio offerings complement each other: each month, 80% of music Streaming users also listen to music on the radio, and radio is their preferred channel channel A subset of the brand URLs that overlap with a single theme (e.g., news, e-mail, etc.); the channel audience contributes to the overall audience of the brand, which itself contributes to the overall audience of the Parent. Find out more for discovering new music.

Another format, another form of complementarity: 76% of Podcast Podcast Audio programme in the form of episodes or series available online for listening on demand. This terminology comes from the contraction of the words Ipod and Broadcast... Find out more fans also listen to live radio shows and segments.

Radio, a powerful and unifying medium medium In the broad sense, any means of communication that could convey an advertising message. This is also the name given to various components of a media: TV networks, radio stations, press titles, etc. Find out more

Radio confirms its strength and appeal, with more than 2 out of 3 French people listening to it every day—that’s 38 million listeners—for an average average The average is one of the most important statistical indicators for a set of numbers. By default, it is the arithmetic mean, calculated by adding the values in the set and then dividing that sum by the number of values. Find out more daily listening time of 2 hours and 47 minutes. Contrary to popular belief, more than 1 in 2 young people under 25 listen to it every day.

Radio is carving out its share of this digital audio universe universe All the statistical units from which a survey sample is drawn. When these units are people, the universe is termed a population. Find out more , with more than 10 million daily listeners on digital mediums and a listening time equivalent to that of traditional mediums (2 hours and 28 minutes). A quarter of radio listening takes place on digital media, up 23% over the past two years.