Audiences and Results Internet
Internet Audiences: Key metrics, unique visitors and trends to help you understand online audience behaviours.
Total Internet Audience in France in April 2026
In April 2026, 56.3 million people went online during the month, representing 96% of French people aged 11 and older. Each day, 50.3 million of them surfed the Internet.
On average average The average is one of the most important statistical indicators for a set of numbers. By default, it is the arithmetic mean, calculated by adding the values in the set and then dividing that sum by the number of values. Find out more , French people aged 11 and older spent 3 hours and 20 minutes per day on the Internet.
Top 50 Most-Visited Groups in France
Ranking based on the “Monthly Unique Visitors” metric
| Groupe (P) | Visiteurs Uniques par mois | Visiteurs Uniques moyens par jour |
| 55 849 000 | 47 136 000 | |
| Meta Platforms | 54 752 000 | 45 228 000 |
| Microsoft | 44 970 000 | 18 977 000 |
| Amazon | 42 180 000 | 10 927 000 |
| WEB66 | 35 602 000 | 9 562 000 |
| La Poste | 33 268 000 | 7 534 000 |
| Louis Hachette Group | 32 332 000 | 6 366 000 |
| Groupe Figaro | 32 285 000 | 6 528 000 |
| Adevinta | 32 188 000 | 8 484 000 |
| ReWorld Media | 31 599 000 | 4 749 000 |
| Wikimedia Foundation | 31 082 000 | 4 685 000 |
| Groupe Auchan | 28 786 000 | 3 672 000 |
| Apple Inc. | 28 262 000 | 12 279 000 |
| Doctolib | 28 102 000 | 3 830 000 |
| francetélévisions | 27 592 000 | 4 900 000 |
| OpenAI | 27 438 000 | 7 986 000 |
| Snap Inc. | 27 000 000 | 20 666 000 |
| Bytedance | 26 781 000 | 10 946 000 |
| Groupe Canal+ | 26 399 000 | 3 767 000 |
| Ministere de l Economie et des Finances | 26 158 000 | 2 363 000 |
| Gouvernement Francais | 25 177 000 | 2 374 000 |
| Webedia | 24 938 000 | 3 028 000 |
| Groupe Credit Agricole | 24 920 000 | 7 260 000 |
| Assurance Maladie | 24 456 000 | 2 455 000 |
| Orange | 23 891 000 | 8 888 000 |
| Booking Holdings | 23 564 000 | 2 561 000 |
| PDD Holdings | 22 755 000 | 5 613 000 |
| CMA Media | 20 850 000 | 3 408 000 |
| E.Leclerc | 20 427 000 | 3 174 000 |
| Groupe Fnac Darty | 20 198 000 | 1 575 000 |
| Samsung Group | 20 178 000 | 6 933 000 |
| Vinted | 20 086 000 | 6 323 000 |
| Groupe Les Echos - Le Parisien | 20 052 000 | 2 794 000 |
| Groupe Le Monde | 19 944 000 | 3 853 000 |
| Spotify | 19 752 000 | 6 891 000 |
| Carrefour | 19 692 000 | 2 750 000 |
| Radio France | 19 467 000 | 2 613 000 |
| PayPal | 19 123 000 | 1 843 000 |
| Societe Generale | 19 097 000 | 5 178 000 |
| NetFlix | 18 512 000 | 4 534 000 |
| Lidl+Schwarz | 18 468 000 | 2 651 000 |
| Yahoo | 18 232 000 | 5 506 000 |
| Publihebdos | 18 174 000 | 2 557 000 |
| Altice France | 17 940 000 | 3 855 000 |
| SNCF France | 17 542 000 | 2 197 000 |
| Roadget Business | 17 526 000 | 4 152 000 |
| Credit Mutuel | 17 016 000 | 4 470 000 |
| 20 Minutes France | 16 689 000 | 2 225 000 |
| Groupe Ouest France | 16 674 000 | 1 471 000 |
| Groupe TF1 | 16 244 000 | 2 041 000 |
Distribution Distribution This refers to the distribution of a variable; “structure” is also used with this meaning. In statistics, for each x value of a quantitative variable, the distribution function gives the proportion of individuals having a variable value that is less than or equal to x. Find out more of the Top 50 Most-Visited Groups in France, by Screen
Ranking based on the “Monthly Unique Visitors” metric
| Groupe (P) | Visiteurs Uniques par mois | % des VU ayant utilisé l’ordinateur | % des VU ayant utilisé les écrans mobiles |
| 55 849 000 | 56,9 | 97,6 | |
| Meta Platforms | 54 752 000 | 30,7 | 98,6 |
| Microsoft | 44 970 000 | 52,5 | 82,9 |
| Amazon | 42 180 000 | 35,5 | 88,3 |
| WEB66 | 35 602 000 | 23,3 | 91,3 |
| La Poste | 33 268 000 | 37,6 | 80,8 |
| Louis Hachette Group | 32 332 000 | 25,4 | 89,4 |
| Groupe Figaro | 32 285 000 | 27,9 | 87,8 |
| Adevinta | 32 188 000 | 25,1 | 88,1 |
| ReWorld Media | 31 599 000 | 18,4 | 93,1 |
| Wikimedia Foundation | 31 082 000 | 26,2 | 86,9 |
| Groupe Auchan | 28 786 000 | 31,6 | 83,4 |
| Apple Inc. | 28 262 000 | 10,4 | 94,3 |
| Doctolib | 28 102 000 | 23,0 | 89,0 |
| francetélévisions | 27 592 000 | 23,2 | 88,6 |
| OpenAI | 27 438 000 | 23,9 | 89,1 |
| Snap Inc. | 27 000 000 | 1,5 | 99,4 |
| Bytedance | 26 781 000 | 12,0 | 92,7 |
| Groupe Canal+ | 26 399 000 | 17,6 | 91,0 |
| Ministere de l Economie et des Finances | 26 158 000 | 57,9 | 60,3 |
| Gouvernement Francais | 25 177 000 | 40,4 | 74,5 |
| Webedia | 24 938 000 | 22,2 | 86,9 |
| Groupe Credit Agricole | 24 920 000 | 30,1 | 81,6 |
| Assurance Maladie | 24 456 000 | 42,2 | 74,4 |
| Orange | 23 891 000 | 34,1 | 81,3 |
| Booking Holdings | 23 564 000 | 30,5 | 80,7 |
| PDD Holdings | 22 755 000 | 12,1 | 92,6 |
| CMA Media | 20 850 000 | 19,3 | 89,0 |
| E.Leclerc | 20 427 000 | 23,4 | 84,4 |
| Groupe Fnac Darty | 20 198 000 | 30,9 | 79,1 |
| Samsung Group | 20 178 000 | 5,5 | 96,2 |
| Vinted | 20 086 000 | 12,7 | 92,3 |
| Groupe Les Echos - Le Parisien | 20 052 000 | 15,4 | 90,8 |
| Groupe Le Monde | 19 944 000 | 24,0 | 86,4 |
| Spotify | 19 752 000 | 8,8 | 94,9 |
| Carrefour | 19 692 000 | 25,7 | 83,2 |
| Radio France | 19 467 000 | 14,4 | 91,0 |
| PayPal | 19 123 000 | 26,2 | 80,4 |
| Societe Generale | 19 097 000 | 23,4 | 84,3 |
| NetFlix | 18 512 000 | 18,6 | 88,0 |
| Lidl+Schwarz | 18 468 000 | 12,9 | 92,5 |
| Yahoo | 18 232 000 | 43,1 | 68,0 |
| Publihebdos | 18 174 000 | 10,2 | 93,8 |
| Altice France | 17 940 000 | 19,8 | 86,3 |
| SNCF France | 17 542 000 | 20,5 | 84,9 |
| Roadget Business | 17 526 000 | 7,3 | 94,9 |
| Credit Mutuel | 17 016 000 | 30,0 | 78,4 |
| 20 Minutes France | 16 689 000 | 17,9 | 89,0 |
| Groupe Ouest France | 16 674 000 | 12,0 | 91,5 |
| Groupe TF1 | 16 244 000 | 22,2 | 83,8 |
Top 50 Most-Visited Brands in France
Ranking based on the “Monthly Unique Visitors” metric
| Marque (B) | Visiteurs Uniques par mois | Visiteurs Uniques moyens par jour |
| 55 632 000 | 45 752 000 | |
| 52 253 000 | 35 242 000 | |
| YouTube | 50 304 000 | 20 727 000 |
| 50 285 000 | 35 359 000 | |
| 44 729 000 | 26 592 000 | |
| Amazon | 40 323 000 | 9 855 000 |
| Messenger | 36 892 000 | 19 128 000 |
| Leboncoin.fr - T ACPM | 31 566 000 | 8 303 000 |
| Wikipedia | 30 932 000 | 4 642 000 |
| Microsoft / Microsoft 365 | 30 617 000 | 6 379 000 |
| Doctolib | 28 102 000 | 3 830 000 |
| OpenAI | 27 438 000 | 7 986 000 |
| Snapchat - T ACPM | 26 803 000 | 20 629 000 |
| TikTok | 25 886 000 | 10 750 000 |
| Waze | 23 727 000 | 6 065 000 |
| impots.gouv.fr | 23 465 000 | 1 941 000 |
| franceinfo - T ACPM | 23 100 000 | 3 789 000 |
| Apple | 23 021 000 | 11 543 000 |
| Temu | 22 755 000 | 5 613 000 |
| Orange | 22 702 000 | 8 744 000 |
| Booking.com | 22 654 000 | 2 394 000 |
| Assurance Maladie | 21 468 000 | 1 973 000 |
| Windows Live | 21 211 000 | 2 767 000 |
| Le Figaro - T ACPM | 20 520 000 | 3 434 000 |
| Outlook (Outlook.com) | 20 246 000 | 8 716 000 |
| E.Leclerc | 20 244 000 | 3 148 000 |
| LA POSTE | 20 054 000 | 2 704 000 |
| BFM TV - T ACPM | 19 998 000 | 3 122 000 |
| Vinted | 19 996 000 | 6 312 000 |
| Spotify | 19 695 000 | 6 887 000 |
| Samsung | 19 661 000 | 6 884 000 |
| PayPal | 19 052 000 | 1 836 000 |
| Carrefour | 18 744 000 | 2 613 000 |
| Ouest France - T ACPM | 18 632 000 | 3 098 000 |
| Netflix | 18 454 000 | 4 532 000 |
| Lidl | 18 239 000 | 2 628 000 |
| 18 238 000 | 4 867 000 | |
| Actu.fr - T ACPM | 18 151 000 | 2 541 000 |
| Le Parisien - T ACPM | 17 561 000 | 1 911 000 |
| Service Public | 17 542 000 | 1 278 000 |
| SHEIN | 17 524 000 | 4 152 000 |
| Yahoo | 17 478 000 | 5 043 000 |
| Credit Agricole | 17 452 000 | 5 573 000 |
| Marmiton - T ACPM | 17 264 000 | 1 253 000 |
| Dailymotion | 17 127 000 | 1 637 000 |
| Le Monde - T ACPM | 16 980 000 | 3 087 000 |
| 15 612 000 | 3 148 000 | |
| Tele Loisirs - T ACPM | 15 584 000 | 2 837 000 |
| 20 Minutes - T ACPM | 15 215 000 | 2 002 000 |
| AlloCine | 15 155 000 | 1 308 000 |
Distribution Distribution This refers to the distribution of a variable; “structure” is also used with this meaning. In statistics, for each x value of a quantitative variable, the distribution function gives the proportion of individuals having a variable value that is less than or equal to x. Find out more of the Top 50 Most-Visited Brands in France by Screen
Ranking based on the “Monthly Unique Visitors” metric
| Marque (B) | Visiteurs Uniques par mois | % des VU ayant utilisé l’ordinateur | % des VU ayant utilisé les écrans mobiles |
| 55 632 000 | 55,9 | 97,5 | |
| 52 253 000 | 28,4 | 97,3 | |
| YouTube | 50 304 000 | 32,3 | 94,2 |
| 50 285 000 | 4,9 | 99,5 | |
| 44 729 000 | 16,2 | 96,2 | |
| Amazon | 40 323 000 | 36,0 | 87,5 |
| Messenger | 36 892 000 | 1,1 | 99,7 |
| Leboncoin.fr - T ACPM | 31 566 000 | 24,6 | 88,1 |
| Wikipedia | 30 932 000 | 25,9 | 86,8 |
| Microsoft / Microsoft 365 | 30 617 000 | 37,9 | 78,4 |
| Doctolib | 28 102 000 | 23,0 | 89,0 |
| OpenAI | 27 438 000 | 23,9 | 89,1 |
| Snapchat - T ACPM | 26 803 000 | 1,4 | 99,5 |
| TikTok | 25 886 000 | 11,6 | 92,9 |
| Waze | 23 727 000 | - | 99,5 |
| impots.gouv.fr | 23 465 000 | 62,1 | 53,1 |
| franceinfo - T ACPM | 23 100 000 | 16,7 | 90,8 |
| Apple | 23 021 000 | 12,6 | 92,5 |
| Temu | 22 755 000 | 12,1 | 92,6 |
| Orange | 22 702 000 | 34,4 | 80,6 |
| Booking.com | 22 654 000 | 30,8 | 80,2 |
| Assurance Maladie | 21 468 000 | 43,0 | 70,8 |
| Windows Live | 21 211 000 | 49,2 | 64,5 |
| Le Figaro - T ACPM | 20 520 000 | 25,1 | 85,8 |
| Outlook (Outlook.com) | 20 246 000 | 28,6 | 81,1 |
| E.Leclerc | 20 244 000 | 23,1 | 84,4 |
| LA POSTE | 20 054 000 | 37,8 | 72,3 |
| BFM TV - T ACPM | 19 998 000 | 19,2 | 88,7 |
| Vinted | 19 996 000 | 12,5 | 92,4 |
| Spotify | 19 695 000 | 8,8 | 94,9 |
| Samsung | 19 661 000 | 5,2 | 96,2 |
| PayPal | 19 052 000 | 26,3 | 80,3 |
| Carrefour | 18 744 000 | 25,9 | 82,6 |
| Ouest France - T ACPM | 18 632 000 | 15,2 | 90,7 |
| Netflix | 18 454 000 | 18,6 | 88,1 |
| Lidl | 18 239 000 | 12,3 | 92,9 |
| 18 238 000 | 27,7 | 80,1 | |
| Actu.fr - T ACPM | 18 151 000 | 10,2 | 93,8 |
| Le Parisien - T ACPM | 17 561 000 | 12,6 | 91,8 |
| Service Public | 17 542 000 | 40,9 | 70,0 |
| SHEIN | 17 524 000 | 7,3 | 94,9 |
| Yahoo | 17 478 000 | 43,0 | 67,4 |
| Credit Agricole | 17 452 000 | 30,1 | 77,3 |
| Marmiton - T ACPM | 17 264 000 | 10,7 | 92,6 |
| Dailymotion | 17 127 000 | 8,9 | 94,6 |
| Le Monde - T ACPM | 16 980 000 | 21,2 | 87,1 |
| 15 612 000 | 18,5 | 85,8 | |
| Tele Loisirs - T ACPM | 15 584 000 | 16,5 | 88,5 |
| 20 Minutes - T ACPM | 15 215 000 | 17,6 | 88,9 |
| AlloCine | 15 155 000 | 16,9 | 87,9 |
Definitions
Group or Parent Parent This level encompasses the audience of a set of brands. It is important to note that a Brand can only be counted in one Parent. The Parent is the company which is the principal shareholder of the Brands (and not the URLs) that are associated with it. Find out more : The Parent is a level that consolidates the audience audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more of a set of brands. A Brand Brand Brand is the “brand” level. A brand is a set of URLs which are identified by the same logo. A brand is a coherent ensemble from the user viewpoint, in particular given the graphic charter or brand universe. Find out more can only be counted under a single Parent. The Parent is the company that is the majority shareholder of the Brands (not the URLs) associated with it.
Brand : The Brand is the “brand” level .” A Brand is an aggregate aggregate Grouping together of basic entities with the intention of forming larger units. In radio, two types of aggregates have existed since 1991: - Aggregates by format: General Interest Programmes, Private General Interest Programmes, Musical Programmes, Speciality Programmes, Local Programmes; - Aggregates by status: Public Service Radio Stations, Radio France, Private Commercial Radio Stations, Private Association Radio Stations. Find out more of domains, subdomains, and/or pages consistently and uniformly identified by the same logo.
Brands included in the Site-centric Site-centric Site-centric measurement refers to an audience measurement technique from data recorded on the website whose audience traffic was measured. This site-centric measurement is usually performed by a specialised solution, such as Google Analytics, that measures and analyses traffic using tags embedded in website pages or the screens of a mobile app. Find out more Hybridisation Hybridisation In statistics, this is an approach that involves mixing two data sources which differ both in nature and in level in order to create a third, richer or more detailed one. Find out more database database All the homogeneous data collected over the course of several surveys and whose structure provides the potential for tailor-made consultations and inquiries. Find out more of the measurement system are identified either by the notation “T”, or by the notation “T ACPM ACPM ACPM (OJD until 2015) is a professional association which assure diffusion, distribution and counting of newspaper and advertising media. Find out more ” when their data data Digital data Find out more is certified by the ACPM (Alliance for Press and Media Figures).
Unique visitors per month : total number of internet users who visited a group or brand at least once during the month in question question An inquiry posed in the same way to all participants in the same survey, with the goal of obtaining answers of the same nature. We distinguish closed questions whose responses are chosen from the options provided (scales, yes / no, classification options, etc.), from open-ended questions for which no answer categories are offered. In the latter case, the spontaneous answer of the interviewee is gathered. Find out more , regardless of where they connected: home, work, or other locations. Internet users who visited the same group (or the same brand) multiple times are counted only once.
Average Average The average is one of the most important statistical indicators for a set of numbers. By default, it is the arithmetic mean, calculated by adding the values in the set and then dividing that sum by the number of values. Find out more Unique Visitors per Day: the average number of internet users who visited a group or brand at least once during a single day in the month in question. Internet users who visited the same site multiple times during the day are counted only once.
Methodology
Audience Internet Global Audience Internet Global Registered trademark. Global Internet Audience Measurement natively measures the overall audience of more than 3,000 brands and 500 applications. It is based on a panel of nearly 10,000 individuals aged 11 and over. The measurement benefits from innovative hybridization methodologies combining panels and big data developed by Médiamétrie. This global measurement provides audience results for mobile screens and computers. The measurement takes into account internet users' browsing habits regardless of location, connection type (3G/4G/Wi-Fi) or protocol (http/https) for all websites and applications. Find out more is part of Médiamétrie’s MediaWeb universe universe All the statistical units from which a survey sample is drawn. When these units are people, the universe is termed a population. Find out more .
The Audience Internet Global is based on nearly 10,000 panellists aged 11 and older:
6,000 mobile panellists and 4,000 computer panellists, enabling the “native” measurement of the overall audience of nearly 3,000 brands and more than 500 apps. The measurement benefits from innovative hybridisation methodologies combining panels and Big Data Big Data Big data (or megadata) refers to the enormous quantities of data produced by all digital activities: private or professional, human or machine. Technological advances have made it possible to use this data for purposes other than its main purpose, regardless of how it is structured. Data sets with characteristics (e.g. volume, velocity, variety, variability, veracity) which, for a particular domain problem, at a given time, cannot be efficiently processed to derive value with existing technologies and techniques. The term Big Data is commonly used in a variety of ways, for example, as the name of the scalable technology used to deal with large datasets. Find out more developed by Médiamétrie. This comprehensive Audience Measurement Audience Measurement Quantitative study of the frequency of use of media. Find out more yields audience results for mobile screens and computers. The measurement takes into account users’ browsing activity regardless of location, connection type (3G/4G/5G/Wi-Fi), or protocol (http/HTTPS) for all websites and apps.