Glance unveils updated NoTa innovations to power smarter TV content decisions
Today, the leader in TV and video market intelligence, Glance, unveiled the latest iteration of NoTa, its global TV content tracking tracking Activity which aims to measure the profile of a visitor to a website, their browsing path, interests, origin in the network, etc., in order to tailor content to them. Find out more and insights platform.
Delivering insights on commissions, acquisitions, launches and audience audience The set of listeners, viewers, or TV viewers in which each individual is equally weighted, regardless of their listening/viewing duration or frequency of contact. Find out more trends, NoTa shows the performance of TV series across more than 500 channels and platforms internationally. The new tools include curated evaluation and playlists, tailored dashboards and a mobile app mobile app This is a standalone programme designed to run on a mobile device, such as a smartphone or tablet. Find out more .
The curated evaluation and playlist feature goes beyond data data Digital data Find out more to deliver clearcut assessments of the international potential for success, across both scripted and unscripted projects. It highlights programmes that standout within a specific trend or during a defined commissioning period.
The dashboard introduces an intuitive analytical interface allowing users to visualise strategic data for each of the 48 markets covered by NoTa, across customisable date ranges. The NoTa dashboards will be hosted on OneGlance, the dedicated new hub that serves as the unified destination for all Glance solutions.
The NoTa mobile app mobile app This is a standalone programme designed to run on a mobile device, such as a smartphone or tablet. Find out more , available on both Android and iOS devices, ensures real-time access to the Glance’s TV data and analysis wherever you are.
Glance will showcase these new features at MIPCOM 2025 this coming October and at the Glance London Conference on November 19. Demonstrations of the service are available upon request.