Have you been contacted by Médiamétrie?
Learn more
Careers
Press
News
Contact
Select your language
fr
en
Search
About us
Who are we ?
Mission-driven company
Organisation
Governance
Committees
Structure and subsidiaries
Clients and partnerships
Strategic partnerships
Partnerships with industry associations
Our commitments
CSR policy
Sustainability report
Certifications and labels
Audiences
Audiences and Results
Television
Radio
Internet
Video
Podcasts
TV & Radio Overseas
TV, Video Worldwide
Solutions
Discover our solutions
MediaEar
MediaMat
MediaWeb
MediaWatch
MediaTrend
MediaFrom
MediaReach
Our international solutions
Expertise
Expertises & Innovations
Technological expertise and know-how
Recruiting and managing panels
Collecting survey-based data
Automated data capture
Data processing
Scientific publications
Statistical tools
Understanding
Understanding Media Measurement
Understanding Audience Measurement
M Insights: our analyses
Panelists and respondents
Measure's words: glossary
FAQ - Frequently Asked Questions
Recherche
Understanding
Audience Measurement Glossary
Bartering
Partager
LinkedIn
Twitter (X)
e-mail
Copier le lien
Bartering
Financing of a show by an advertiser in exchange for advertising space.
