Audiences, new viewing behaviours, content trends...discover the lastest news and analyses of the Mediametrie group
The public and the media: a stronger link during confinement
Big Data technology driving talent at Médiamétrie
Using data science to optimise ad targeting
Brands: customer experience innovation
Cinema: audience emotions under the spotlight
Improving our understanding of online video consumption
Audio landscape: choice and flexibility are the order of the day!
The challenges of digital media planning
Young people and volunteering: the driving forces behind their involvement
Female football players fire up the small screen
Young people: audio fans
Media on a local level, the power of proximity
Global Audio
A new signature and a new brand universe for Médiamétrie
Performance of a programme over 4 screens
TV Audience in France from 11th to 17th August 2025
