Audiences, new viewing behaviours, content trends...discover the lastest news and analyses of the Mediametrie group
Print books, e-books and audiobooks: reading for pleasure dominates
The public and the media: a stronger link during confinement
Big Data technology driving talent at Médiamétrie
Using data science to optimise ad targeting
Brands: customer experience innovation
Cinema: audience emotions under the spotlight
Improving our understanding of online video consumption
Audio landscape: choice and flexibility are the order of the day!
The challenges of digital media planning
Young people and volunteering: the driving forces behind their involvement
Female football players fire up the small screen
Young people: audio fans
TV & Video audiences across all screens
TV Audience in France from 14th to 20th April 2025
The Audience Measurement Coalition (AMC) launches to advocate for independent, transparent and fair audience measurement in Europe
Scripted Series Report
