Press release
Nearly a quarter of French people use airlines’ websites and apps
Published on
22.07.2025
As summer approaches, airlines’ websites and apps attracted 15.2 millions Internet users, or almost a quarter of French people (24%).
Every day, 1.6 million peopele visited brands belonging to this category.
This universe attracts a varied audience. One third of 50-64-year-olds and people in higher income groups visited it during June (33% and 34% respectively), as well as 29% of 25-34-year-olds.
Airlines and flight comparison websites show a 14% increase compared to 2019, recording an additional 1.8 million unique visitors.
This increase particularly benefits low-cost airlines, whose audience grew by 24% over the period, while traditional airlines only grew by 3%.
In June 2025, 56.6 million people went online during the month, that’s 88% of the French population. Every day, 48.1 million of them browsed the Internet.
On average, French people spent 2 hours 59 minutes online each day. Mobile phones account for 80% of their daily surfing time.
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