NEW! M Insights > Le podcast is live!

Let's take a look at video games for a detailed analysis of a pastime that appeals to more than 40 million French people!

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Médiamétrie is expanding its M Insights collection. Alongside M Insights > Le dossier (The Report), which offers a monthly feature article based on the results of our studies, analyses, and expertise, discover today:

M Insights > Le Podcast, a new audio perspective that deciphers the trends driving the media, advertising, and digital markets.

Welcome to the world of gaming, with Isabelle Maurice, Director of Research, Monitoring, and Forecasting, Alyssa Normant, Senior Researcher, and Natasha Pauthier, Researcher at Médiamétrie, who analyze the profile of gamers and the social dimension of a cultural practice shared by three out of four French people, based on a study conducted for SELL - Syndicat des éditeurs de logiciels de loisirs (Union of Leisure Software Publishers).

Put on your headphones... and enjoy!