Which websites and apps are emerging on the French market?
Although we currently spend almost half our browsing time on just five brands, gems of the future are emerging on a daily basis. Detecting them upstream in our own individual competitive sector is strategic.
TREND-e analyses audiences every month to detect new digital trends
- Detecting the biggest developments taking place in the 20 competitive universes
- Knowing the leaders and anticipating the market expansions of challengers
- Identifying new trends and their affinity socio-demographic target
The TREND-e service is an analysis based on the results of the Total Internet Audience. This baseline measurement relies on a panel of 25,000 individuals aged two and older who are representative of the French population. Each month, looking at the audiences of the 6,000 websites and 1,000 apps, qualitative analysis is used to decipher movements on the market.
Each month, the study results comprise:
Deliverable in PDF format
Monthly results, available at M+2 off the month studied.