Ad Hoc Cross Media Surveys
An adapted and customised offer
Published on
31.01.2017

Médiamétrie conducts specially commissioned, customised studies on the performance of media brands or media campaigns, analyses on cross-device duplication and incremental coverage gains.
The ad hoc pricing includes:
- The number of devices studied
- The number of targets
- The number of competitors studied
Test of significance of the differences between two proportions
Used to assess whether the difference between 2 proportions is significant at the 95% threshold
Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.
More
×
Dictionnaire
Les mots
des médias
des médias
New
edition
edition
+500
definitions
definitions
A
B
C
D
E
F
G
H
I