Portugal
The EMRO (European Media Research Oganization) association promotes exchanges between the institutions and organisations involved in measurement and research in the field of audience measurement. EMRO annually holds a conference in the country of one of its members.
Intervention of Aurélie Vanheuverzwyn, Executive Director of the Data Department at Médiamétrie, and Arnaud Annebicque, Business Development Director at Médiamétrie, on the following theme: « Out of home ».
