News
25.11.2015
Converge to a global audience
… and more screens and networks are allowing users to listen to the radio or watch a programme or video. As these devices appear, …
Results & Studies
14.05.2020
The public and the media: a stronger link during confinement
… for information about events closer to home: local or regional news - radio and press websites - doubled their digital audience during … in March 2020 (+8% compared to March 2019), and 8.6 million on TV and radio websites (+24% compared to March 2019). The appetite for content …
News
26.09.2019
The challenges of digital media planning
… " The aim is to find an operation similar to the one for the TV or radio market, where the audience plays its currency role in full by …
Results & Studies
25.10.2018
2018 Football World Cup: a well-orchestrated TV victory
… Griezmann and their teammates, but also thanks to TV channels and radio stations enriching their football-related offering from springtime …
Results & Studies
21.09.2017
Engagement: a notion that is evolving in the digital era
… those embodied by individuals: television comes first, followed by radio, and then the press. As regards the participation of each …