Out of home
Since 30 March 2020, for individuals aged 15 years and older, Médiamat has included the audience of television programmes viewed outside the home and whilst on the move on television sets, computers, smartphones and tablets.
This includes, for example, audience viewing with relatives or friends, or else in a second home, hotel, holiday rental, workplace, bar, restaurant, train station, airport, public place, car, train, bus, etc.
This includes, for example, audience viewing with relatives or friends, or else in a second home, hotel, holiday rental, workplace, bar, restaurant, train station, airport, public place, car, train, bus, etc.
