Audience Internet Global

Registered trademark. Global Internet Audience Measurement natively measures the overall audience of more than 3,000 brands and 500 applications. It is based on a panel of nearly 10,000 individuals aged 11 and over. The measurement benefits from innovative hybridization methodologies combining panels and big data developed by Médiamétrie. This global measurement provides audience results for mobile screens and computers. The measurement takes into account internet users' browsing habits regardless of location, connection type (3G/4G/Wi-Fi) or protocol (http/https) for all websites and applications.