October 2021 podcast measurements

Press release
Podcasts enjoy an Indian summer, with over 167 million plays

French people are big fans of podcasts: in October 2021, 167.1 million French podcasts were listened to or downloaded around the world, including 130.7 million in France

Médiamétrie’s eStat Podcast measurement counts the listens and downloads of podcasts of its subscribers on the scope taken into account by the measurement⁽¹⁾. The contents measured are the podcasts previously broadcast and/or native podcasts⁽²⁾.

 
 
Source: Médiamétrie - eStat Podcast – October 2021 - Copyright Médiamétrie - All rights reserved
*Podcasts by French publishers counted with the eStat Podcast and listened to in France or abroad (World base)
(1) See the measurement methodology at the end of the release
(2) Native podcasts are original audio content not broadcast over the air, and produced by Radio stations or by other producers

 

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Confidence interval calculus

Sample size or target in the sample

n =

Proportion observed in the sample or on a target in the sample

p =

%

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.

Test of significance of the differences between two proportions

Used to assess whether the difference between 2 proportions is significant at the 95% threshold

Proportion

Sample size

1st sample

%

2nd sample

%

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.

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