March 2021 podcast measurements
Médiamétrie’s eStat Podcast measurement counts the listens and downloads of podcasts of its subscribers on the scope taken into account by the measurement(1). The contents measured are the podcasts previously broadcast and/or native podcasts(2).
Podcasts are more popular than ever before
The appetite of French people for podcasts is growing with a new record for listening and downloads: 113.6 million for March, which is 17.1 million more than in March 2020. This is also a significant increase on February
Source: Médiamétrie - eStat Podcast - February 2021 - Copyright Médiamétrie - All rights reserved
*Podcasts by French publishers counted with eStat Podcast and listened to in France or abroad (World base)
(1) See the measurement methodology at the end of the release
(2) Native podcasts are original audio content not broadcast over the air, and produced by Radio stations or by other producers
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