Global Radio - January-March 2019

Communiqué de presse
Each day, 7.2 million people listen to the radio on multimedia devices, or 600,00 more in 1 year

Over 42 million French people aged 13 years and older listen to the radio every day, regardless the device used. 13.3% of French people aged 13 and older, i.e. 7.2 million, listen to radio every day on a digital device - a new record, a 1.1 point increase over the previous year.

Mobile phone key digital devices for radio
Mobile phones are still the top digital device used to listen to the radio, with 3.9 million people using this method every day. Mobile phones are followed by computers (1.5 million listeners), the television (1.2 million), tablets (566,000) and portable audio players (125,000). Listening to the radio via smart speakers is growing and accounts for 461,000 daily listeners on average.

In addition, 2 million people listen to catch-up* radio each day. Each listener spends an average of 1 hour and 2 minutes per day doing this.

* Catch-up radio includes all forms of time-shifted radio listening.

Share of listening volume on Multimedia device increasing

On multimedia devices, the listening time was 2 hours 13 mins on average per day and per listener, i.e. 24 minutes less than on traditional radio sets (2 hours 37 mins).

The computer is the digital device on which people listen to the radio the longest (2 hours 35 mins on average per day and per listener), i.e. 39 minutes more than on a mobile phone (1 hour 56 mins).

Multimedia devices account for 13.6% of the total radio listening volume, which takes into account the number of listeners and the time they spend listening to the radio each day – a level never before achieved, growing by 1.4 point in one year.

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Confidence interval calculus

Taille de l'échantillon ou d'une cible dans l'échantillon

n =

Proportion observée dans l'échantillon ou sur une cible dans l'échantillon

p =

%

Attention : ne s'applique qu'à une proportion. Le Taux Moyen est une moyenne de proportions et la Part d'audience un rapport de proportions.
Cet outil est donné à titre indicatif. Il ne saurait pouvoir s'appliquer sans autres précautions à des fins professionnelles.

Test of significance of the differences between two proportions

Permet d'évaluer si la différence entre 2 proportions est significative au seuil de 95%

Proportion

Taille de l'échantillon

Échantillon 1

%

Échantillon 2

%

Attention : ne s'applique qu'à une proportion. Le Taux Moyen est une moyenne de proportions et la Part d'audience un rapport de proportions.
Cet outil est donné à titre indicatif. Il ne saurait pouvoir s'appliquer sans autres précautions à des fins professionnelles.

En complément